◼ MASSIVE CHEERS GREETED Martin Kemp when he took up residence as the alpha male on this summer’s Celebrity Big Brother last night, but even while he was boasting of a secret plan for winning the sink-or-swim reality game show, he was upstaged twice. First came a classic bitch-off between two doyennes from the leading British TV soaps which saw Julie Goodyear (the feisty barmaid Bet Lynch from Coronation Street) fling a drink in the face of Cheryl Fergison (Heather Trott from EastEnders). Then came a spontaneous romp as Julie played up to randy Bet’s reputation by chasing a hot young production lad round the studio while recording a pre-launch video.
Nevertheless the bookies’ odds today were 5/2 on the cool Spandau Ballet bass player and ex-EastEnders villain Martin winning the three-week TV battle, which isn’t saying much since this season’s housemates are a right chav bunch of dummies who don’t even know you don’t call a prince Prince to his face, unless he’s a pedigree hound.
So what on earth is nice-guy and father-of-two Martin doing in this contest of cunning? “I love Big Brother,” he told the world in a video interview. “I’ve been watching it since it started, been a fan for so long. I’ve watched hours and hours of the show.”
Toughest thing he’s dreading, he says, is possibly having to sing. “I’m absolutely terrible at singing,” the 80s pop heart-throb admitted. “What’s hard is everybody expects that I should be able to sing because I was in the band, but they wouldn’t let me sing to save my life.”
Asked by host Brian Dowling if he had a nasty villainous plan up his sleeve, Martin said: “I have, yeah. If you’re going to go in there you’ve got to go in to win.
“My favourite shows are where it all kicks off and there are big arguments. So if nothing happens, I’ll try and wind it up. The Big Brother house is a TV studio and it is a game. I will nominate the **** off people if I think they’re too strong. I know what’s in store.”
Will Martin live to regret those words?
ON-AIR CONFESSION ABOUT MARTIN’S POP PAST
❏ Day 7 update: Talking of his career as a pop star with the band Spandau Ballet, who famously fell out badly after 10 years together, Martin said this week on Celebrity Big Brother:
“ Like every other band, you end up arguing about money, publishing or about women ”
Whatever can he have been referring to?